Now, I know that different people do this to differing degrees.
But sometimes things just leap out at you and make you really wonder - WHY?
Yes, that's £1.75 for 500g, or £1.81 - a mere six pence more - for a kilogram; twice as much.
Six. Pence. Double the amount. And hey, it's rice - if it takes twice as long to use, it's hardly the end of the world (the box advertises best before 20/12/2010).
I mean... It's just daft... Why? How? Who would buy the 500g boxes?
Some questions just have to be asked. ;)